CAUSE FISH HAVE TASTE TOO

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About Us

Welcome to JV Custom Lures, your one-stop shop for custom fishing lures at unbeatable prices! We're a small, passionate business dedicated to providing anglers with the most affordable, high-quality lures on the market. What makes us unique? We put you, the customer, at the heart of everything we do.

  • Our Story

    Founded by fellow fishing enthusiasts, JV Custom Lures was born out of a desire to make fishing more enjoyable and accessible for everyone. We know how expensive quality lures can get, so we set out to offer the most affordable, yet top-notch lures, without compromising on performance. But we didn’t stop there—we wanted to give you, our customers, the chance to personalize and design lures that are perfectly suited to your needs and preferences. After all, no one knows the water better than you do!

  • What We Offer

    Affordable Prices: We pride ourselves on offering the cheapest lures on the market.
    Custom Designs: Your fishing experience is unique, and so should be your lures! Whether you have a specific color scheme, pattern, or style in mind, we’ll work with you to create the perfect lure for your needs.
    Quality You Can Trust: Every lure we sell is carefully crafted to ensure durability, effectiveness, and performance. We only use materials that are proven to withstand the wear and tear of your fishing adventures.
    Personalized Service: We believe in creating lasting relationships with our customers. Our team is always ready to assist you with your custom designs and provide advice on what might work best for your fishing conditions.

  • Why Us?

    At JV Custom Lures, we’re more than just a store—we’re a community of anglers who care about delivering the best for each and every one of our customers. Our affordable prices, custom-made lures, and dedication to quality set us apart from the competition. Plus, with our quick turnaround times and exceptional customer service, we make sure your fishing experience is as smooth and successful as possible.
    Whether you're a beginner or a seasoned pro, we’re here to help you reel in the big one! Explore our collection of custom lures today, and let's make your fishing trips even more exciting.

    Thank you for supporting our small business and choosing JV Custom Lures!